Eric Malone Reading 4
Reduce Realism:
Being direct and clear is an effective way to communicate. In design this can be accomplished by taking away the intense detail and allowing the viewer to concentrate on the overall meaning being portrayed.
Efficient Visual Information Processing:
Graphic comprehension is effectively accomplished by designing with a minimalist approach. A hierarchy that is well defined using visual cues creates a piece that is suited for optimal learning capability.
Visual Noise:
It is important to design with visual noise in mind. Too much visual noise is easily distracting and too little visual noise can be seen as being sterile.
Silhouettes:
A silhouette is a basic profile of an object. Some silhouettes are broken down into the most basic shape while maintaining recognizable while others can be quite expressive. A silhouette that is too closed and featureless can be difficult to perceive.
Iconic Forms:
“In this book, an iconic form refers to a highly distilled or stylized depiction that captures the essential characteristics of an object or concept.” Many objects are so easily recognizable that no explanation is needed. These objects can be powerful when used correctly. They can help illustrate a designers message without explanation.
